What is Advantage Club and what does it do?
Advantage Club is on a mission to redefine employee benefits and engagement by building deep engagement products that can be further personalized according to user behavior.
Who founded Advantage Club?
Advantage Club was founded by former Microsoft executives Sourabh Deorah and Smiti Deorah in 2014.
How much has Advantage Club raised?
The startup just raised US$3.3 million in an add-on round, closing its pre-series A round at US$5 million.
Who has invested in Advantage Club?
Jetty Ventures, Earlsfield Capital, SMC Advisors were amongst the lead investors in this round.
What domain name does Advantage Club operate on?
The brand has secured the local .in extension and also operates on advantageclub.co, the country extension for Columbia. This domain extension has become popular as alternative to .com when a business can’t secure the matching name as it can be seen as an acronym for “company” or “corporation”. The company has already rebranded once from Work Advantage.